Privacy policy

Last Updated: July 26, 2026

Friendfinityâ„¢ operates this website, store, and related services, including all information, content, features, tools, subscriptions, products, and services (collectively, the "Services"). Friendfinityâ„¢ is powered in part by Shopify, which provides secure ecommerce, subscription management, and payment processing.

This Privacy Policy explains how Friendfinityâ„¢ collects, uses, stores, shares, and protects your personal information when you visit our website, purchase a subscription, communicate with us, or otherwise use our Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs the collection, use, and disclosure of your personal information.

By accessing or using the Services, you acknowledge that you have read and understand this Privacy Policy.

Our Commitment to Your Privacy

Your privacy matters to us.

Friendfinityâ„¢ was built around the idea that everyone deserves a private place to talk. We are committed to providing a respectful, private conversation experience while collecting only the information reasonably necessary to operate, improve, and support our Services.

We believe trust is earned through transparency, respect, and responsible handling of personal information. Protecting your privacy is fundamental to the Friendfinityâ„¢ experience.

Personal Information We Collect

When we use the term "personal information," we mean information that identifies you or could reasonably be linked to you.

Depending on how you interact with Friendfinityâ„¢, we may collect:

  • Name
  • Email address
  • Telephone number
  • Billing address
  • Payment information
  • Subscription details
  • Account preferences
  • Customer support communications
  • Device information (browser, operating system, IP address, device identifiers)
  • Website usage information
  • Transaction history
  • Information you voluntarily provide during your interactions with our Services

Conversation Privacy

Friendfinityâ„¢ is designed to provide private conversations while giving you control over how your conversations are handled.

Friendfinity Liteâ„¢ and Friendfinityâ„¢

With Friendfinity Liteâ„¢ and Friendfinityâ„¢:

  • Conversations are private.
  • Conversation content is not retained for future conversation recall.
  • Each new conversation begins with a fresh start.

Friendfinity+â„¢

Friendfinity+â„¢ includes Conversation Recall, allowing Emily to remember previous conversations so future conversations can continue where you left off.

To provide this feature, Friendfinityâ„¢ stores and processes limited information associated with your account that is necessary to maintain continuity between conversations. Depending on the feature and your use of the Service, this information may include:

  • Conversation summaries
  • Important topics discussed
  • User preferences
  • Conversation context
  • Personalized memory entries
  • Other information reasonably necessary to continue future conversations

We collect and retain only the information necessary to provide Conversation Recall, improve continuity between conversations, maintain your account, and support the Services.

We do not sell conversation information or use it for unrelated advertising purposes.

How We Collect Information

We collect information:

  • Directly from you when you create an account, purchase a subscription, contact us, or otherwise provide information.
  • Automatically through cookies and similar technologies when you use our website.
  • Through Shopify and payment processors during purchases and subscription management.
  • From trusted service providers that assist us in operating Friendfinityâ„¢.

How We Use Your Information

We may use your information to:

  • Provide Friendfinityâ„¢ Services
  • Process subscriptions and payments
  • Authenticate your identity
  • Maintain your account
  • Respond to customer service requests
  • Provide Conversation Recall for Friendfinity+â„¢ subscribers
  • Improve our Services and customer experience
  • Detect fraud, abuse, or unauthorized activity
  • Protect the security of our Services
  • Comply with legal obligations
  • Communicate important account or service-related information

Marketing Communications

If you choose to receive updates from Friendfinityâ„¢, we may send:

  • Product announcements
  • Service updates
  • Feature releases
  • Promotional offers
  • Educational content
  • Company news

You may unsubscribe from marketing emails at any time using the unsubscribe link included in the email.

If SMS notifications are offered, message frequency may vary and standard carrier messaging rates may apply.

Your consent to receive marketing communications is not a condition of purchasing a subscription.

How We Share Information

We may share personal information with trusted third-party providers that help us operate Friendfinityâ„¢, including:

  • Shopify
  • Payment processors
  • Cloud hosting providers
  • Analytics providers
  • Customer support providers
  • Technology vendors

We do not sell your personal information.

We may disclose information when necessary to:

  • Comply with applicable laws
  • Respond to lawful legal requests
  • Protect our users
  • Protect Friendfinityâ„¢
  • Prevent fraud or abuse
  • Enforce our Terms of Service

Shopify

Our website is powered in part by Shopify.

Shopify processes certain personal information necessary to provide ecommerce functionality, payment processing, subscription management, and related services.

For additional information, please review Shopify's Privacy Policy.

Cookies and Similar Technologies

Friendfinityâ„¢ uses cookies and similar technologies to:

  • Remember your preferences
  • Improve website performance
  • Analyze website traffic
  • Maintain secure login sessions
  • Personalize your website experience

You may disable cookies through your browser settings; however, doing so may affect the functionality of certain features.

Children's Privacy

Friendfinityâ„¢ is intended for adults.

We do not knowingly collect personal information from children under the age required by applicable law.

If you believe a child has provided personal information to Friendfinityâ„¢, please contact us so we may promptly investigate and remove the information where appropriate.

Data Security

We use commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information.

While we take security seriously, no method of electronic transmission or storage can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security.

Data Retention

We retain personal information only as long as reasonably necessary to:

  • Provide our Services
  • Maintain your account
  • Process subscriptions
  • Support customer service
  • Comply with legal obligations
  • Resolve disputes
  • Enforce our agreements

For Friendfinity+â„¢ subscribers, information associated with Conversation Recall is retained only as long as reasonably necessary to provide continuity between conversations and maintain your Friendfinity+â„¢ experience. When Conversation Recall is no longer needed or you request deletion where applicable, we will delete or de-identify the associated information in accordance with our retention practices and applicable law.

Your Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of personal information
  • Request a copy of your information
  • Withdraw consent where applicable
  • Object to certain processing activities where permitted by law

To exercise these rights, please contact us using the information below.

Managing Communication Preferences

You may opt out of marketing communications at any time.

Email: Click the Unsubscribe link contained in any marketing email.

SMS (if available): Reply STOP to any marketing message.

Please note that you may continue to receive transactional communications necessary to administer your account, including:

  • Subscription confirmations
  • Billing notices
  • Security notifications
  • Service announcements
  • Account updates

International Data Transfers

If you access Friendfinityâ„¢ from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

By using the Services, you acknowledge and consent to these transfers where permitted by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, regulatory, or technological changes.

Any updates will be posted on this page with a revised Last Updated date.

Your continued use of Friendfinityâ„¢ after changes become effective constitutes your acceptance of the updated Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, your personal information, or your privacy rights, please contact us:

Friendfinityâ„¢

Email: service@friendfinity.com

Mailing Address

1917 S. Signal Butte Rd.
Suite #101-120
Mesa, AZ 85208
United States